Your privacy is critically important to us. At Picnic Software Pty Ltd (ABN 55 158 332 775) (“Picnic Software”) we have a few fundamental principles:

  • We don’t ask you for personal information unless we truly need it. (We can’t stand services that ask you for things like your gender or income level for no apparent reason.)
  • We don’t share your personal information with anyone except to comply with the law, develop our products, or protect our rights.
  • We don’t store personal information on our servers unless required for the on-going operation of one of our services.
  • In our products and services, we aim to make it as simple as possible for you to control what’s visible to the public, seen by search engines, kept private, and permanently deleted.

If you have questions about deleting or correcting your personal information or any complaints regarding Picnic Software’s collection and/or use of your personal information please contact our .

Picnic Software operates several software as a service products including and Pic-Me. It is Picnic Software’s policy to respect your privacy regarding any personal information we may collect while operating our services.

Throughout this Privacy Policy, we refer to your ‘personal information’, which means information which identifies you as an individual or from which your identity can be reasonably ascertained. Your name, gender, date of birth, home address, home telephone number, mobile telephone number, email address and workplace contact details are examples of personal information. Personal information also includes information we may collect about your individual preferences.

Website Visitors

Like most website operators, Picnic Software collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as the browser type, language preference, referring site, and the date and time of each visitor request using various technologies such as cookies, internet tags or web beacons and navigational data collection (log files, server logs, clickstream). Picnic Software’s purpose in collecting non-personally identifying information is to better understand how Picnic Software’s visitors use its websites. From time to time, Picnic Software may release non-personally-identifying information in the aggregate, e.g., by publishing a report on trends in the usage of its websites.

Picnic Software may collect Internet Protocol (IP) addresses. An IP address is a number assigned to your computer by your internet service provider so you can access the Internet and is generally considered to be non-personally identifiable information, because in most cases an IP address is dynamic (changing each time you connect to the internet), rather than static (unique to a particular user’s computer). The IP address can be used to diagnose problems with a server, report aggregate information, determine the fastest route for your computer to use in connecting to a site, and administer and improve the site.

Gathering of Personal Information

Certain visitors to Picnic Software’s websites and services choose to interact with Picnic Software in ways that require Picnic Software to gather personal information. The amount and type of personal information that Picnic Software gathers depends on the nature of the interaction. Those who engage in transactions with Picnic Software – by purchasing access to our services, for example – are asked to provide additional information, including as necessary the personal and financial information required to process those transactions. Visitors can always refuse to supply personal information, with the caveat that it may prevent them from engaging in certain website-related activities.

Personal information collected will be used for the following primary purpose:

  • For the purposes for which it was collected (as advised in this Privacy Policy and on the websites).
  • To maintain the functionality of the websites, including the provision of information to you relating to the services, the content available on the websites and e-commerce transactions conducted via the websites.
  • To fulfil obligations in respect of Terms of Service and/or any other contract between you and Picnic Software
  • to provide you with information about your transactions (including uploading, access to, and receipt of content on this website, and purchase transactions undertaken on this website), content, services and products, to provide marketing materials, events, special offers, competitions and promotions via any medium including mail, telephone and commercial electronic messages (SMS (Short Message Service), MMS (Multimedia Messaging Service), IM (Instant Messaging), email) or any other form of electronic, emerging, digital or conventional communications channel.
  • To maintain Picnic Software’s relationship with you.
  • To render services related to the business of Picnic Software (such as enquiries).
  • To provide you with newsletters via mail and electronic newsletters (e-newsletters) via commercial electronic messages.
  • To improve the website and system administration.
  • To obtain opinions or comments about products and/or services and to conduct other research and development.
  • To record statistical data for marketing analysis and to conduct market research.

For the purpose described above, information may be shared with Picnic Software group companies (and their directors, servants and agents) either in Australia or overseas or Picnic Software’s promotional partners. Also, in order to operate a website or deliver a service, personal information may also be shared with a selected service provider or other non-Picnic Software company or professional.

Picnic Software recognises the trust with which you provide personal information, and except as stated in this Privacy Policy, such information will not be used or disclosed for any other purposes without consent, except in exceptional cases when disclosure may be required by law or is necessary to protect the rights or property of Picnic Software, any Picnic Software group company, or any member of the public, or to lessen a serious threat to a person’s health or safety.

The Picnic Software websites are neither intended for, nor directed to, persons who are under the age of thirteen (13) years old. Personal information will not be collected from any person who is known by Picnic Software to be under the age of eighteen (18) without the consent of a parent or legal guardian. Persons under the age of eighteen (18) may only use the Picnic Software websites with the involvement and consent of a parent or legal guardian.

Aggregated Statistics

Picnic Software may collect statistics about the behaviour of visitors to its websites. For instance, Picnic Software may monitor usage patterns of users on the Pic-Me Website or use third-party services to otherwise improve the experience of Pic-Me customers and potential customers. Picnic Software may display this information publicly or provide it to others. However, Picnic Software does not disclose personal information other than as described below.

Protection of Personal Information

Picnic Software will endeavour to take all reasonable steps to keep secure any personal information recorded, and to keep this information accurate and up to date. The information is stored on secure servers that are protected in controlled facilities. In some cases these facilities may be overseas. Picnic Software employees and data processors are obliged to respect the confidentiality of any personal information held by Picnic Software. However, security of communications over the onternet cannot be guaranteed, and therefore absolute assurance that information will be secure at all times cannot be given. Picnic Software will not be held responsible for events arising from unauthorised access to personal information.

Picnic Software discloses potentially personal information only to those of its employees, contractors and affiliated organizations that (i) need to know that information in order to process it on Picnic Software’s behalf or to provide services available at Picnic Software’s websites, and (ii) that have agreed not to disclose it to others. Some of those employees, contractors and affiliated organizations may be located outside of your home country; by using Picnic Software’s websites, you consent to the transfer of such information to them. Picnic Software will not rent or sell personal information to anyone. Other than to its employees, contractors and affiliated organizations, as described above, Picnic Software discloses personal information only in response to a subpoena, court order or other governmental request, or when Picnic Software believes in good faith that disclosure is reasonably necessary to protect the property or rights of Picnic Software, third parties or the public at large.

Picnic Software group companies (and their directors, servants and agents) either in Australia or overseas or Picnic Software’s promotional partners (and other selected service providers and other non-Picnic Software companies or professionals) may contact you via telephone, SMS (Short Message Service), MMS (Multimedia Messaging Service), IM (Instant Messaging), email, post or any other form of electronic, emerging, digital or conventional communications channel using the information provided in order to contact you in respect of the primary purposes for collection of personal information as stated above.

Picnic Software does not send advertising or marketing information without obtaining prior consent, for example the consent contained within this Privacy Policy. If you receive communications from Picnic Software which you do not wish to receive, you may remove your name from the database either by utilising the functional unsubscribe facility (if the communication is via commercial electronic message) or by contacting Picnic Software . Please allow 14 days for this request to be processed.

Despite removing your name from the database from receiving future advertising and marketing information, Picnic Software may send you non-commercial “Administrative Emails”. Administrative Emails relate to a Pic-Me user account and may include administrative and transaction confirmations, requests and inquiries or information about a particular Pic-Me user account.
. If you send us a request (for example via a support email or via one of our feedback mechanisms), we reserve the right to publish it in order to help us clarify or respond to your request or to help us support other users. Picnic Software takes all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of personal information.
You have the right to review your personal information that may be recorded on the Picnic Software database. Information may be reviewed by contacting Picnic Software . Please allow 14 days for this request to be processed.
Information contained on the database may be amended by contacting Picnic Software . Please allow 14 days for this request to be processed.

In the same way, a request may be made to delete personal information, and all reasonable steps to delete the information will be made, except where it is required for legal reasons. Deletion of information may result in Picnic Software being unable to facilitate or provide you with information about certain transactions (including the uploading, access to, and receipt of content on this website, and purchase transactions undertaken on this website), other content, services or product information, upcoming promotion, competition or event information, and/or provide certain content, goods or services.

Picnic Software not responsible for removing your personal information from the lists of any third party who has previously been provided your information in accordance with this policy.

Picnic Software and links to other web sites

The Picnic Software websites and any related website may, from time to time, contain links to the websites of other organisations which may be of interest to you. Their inclusion cannot be taken to imply any endorsement or validation by Picnic Software of the content of the third party website. Linked websites are responsible for their own privacy practices and you should check those websites for their respective privacy statements. Picnic Software is not responsible, nor does it accept any liability, for the conduct of companies linked to the Picnic Software websites.

Picnic Software may use third party advertisements on their websites. All third party advertising, if paid for, is paid for by the relevant third party advertisers and are not recommendations or endorsements by Picnic Software or any of its affiliates. Picnic Software is not responsible for the content (including representations) of any third party advertisement on this website. Cookies may be associated with these advertisements to enable the advertiser to track the number of anonymous users responding to the campaign. Picnic Software does not have access to or control of cookies placed by third parties.


A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. Picnic Software uses cookies to help Picnic Software identify and track visitors, their usage of Picnic Software website, and their website access preferences. Picnic Software visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Picnic Software’s websites, with the drawback that all features of Picnic Software’s websites that require a visitor to log in will not function without the aid of cookies.

Business Transfers

If Picnic Software, or substantially all of its assets, were acquired, or in the unlikely event that Picnic Software goes out of business or enters bankruptcy, user information would be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of Picnic Software may continue to use your personal information as set forth in this policy.

Privacy Policy Changes

Although most changes are likely to be minor, Picnic Software may change its Privacy Policy from time to time, and in Picnic Software’s sole discretion. Picnic Software encourages visitors to frequently check this page for any changes to its Privacy Policy. If you have a Pic-Me account, you should also check your dashboard for alerts to these changes. Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.